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Newsroom

Press Release

February 19, 2019

LOCAL NOW TAPS THRILLIST AS OTT PLATFORM’S EXCLUSIVE FOOD AND BEVERAGE VIDEO PARTNER

Local Now and Thrillist today announced a new partnership that will bring Thrillist’s dynamic lifestyle content to Local Now. Thrillist will be Local Now’s exclusive content provider of food and beverage videos and the trusted source for the best places to eat and drink in local markets across the U.S.

Powered by The Weather Channel television network, and one-of-a-kind technology, and a roster of content partners, Local Now delivers real-time, localized information about current events, weather, lifestyle, sports, business, and traffic to hundreds of markets across the U.S. Through the new partnership with Thrillist, Local Now users will gain access to Thrillist’s expansive library of video content that features local hot spots, food and drink must-tries and helps them learn where to go out in their neighborhoods.

“As a premium purveyor of lifestyle video content, we’re excited to bring Thrillist into the Local Now fold and tap into their unrivaled passion and expertise,” said Shimika Wilder Jones, vice president of strategy and business operations at The Weather Channel.

"We love helping our audience explore their inner foodie,” said Michael Senzon, executive director of digital content at Local Now. “I can’t think of a better partner than Thrillist to be right there with us discovering cool neighborhood restaurants and delivering great recipes."

“For more than a decade, Thrillist has helped its audience across the country live their best lives by giving them the inside scoop on the hottest local places to try and cities' vibrant food and drink scenes,” said Thrillist’s President Ocean MacAdams. “We’re excited to partner with Local Now, which serves local communities every day, to bring usable information to consumers in a new innovative way.”

Additional content partners with Local Now include The Associated Press, Reuters, Tribune Content Agency, Stadium, Curbed, Yelp, Cheddar, SportRadar, Internet Video Archive, TrafficLand, INRIX, Flight Aware, and more. Local Now is available across a portfolio of over-the-top (OTT), mobile, and TV platforms, including Sling TV, YouTube TV, Xumo, MobiTV, fuboTV, Plex, iOS, Android, Roku and Amazon Fire TV.

For more information and to watch Local Now visit: www.localnow.com.

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About Local Now

Local Now is a streaming service that is changing the way Americans get news about their communities. Powered by The Weather Channel and content partners, Local Now delivers real-time, hyper-local news, weather, traffic, sports, and lifestyle information through unique technology that transmits localized information to 230 markets across the United States. Local Now delivers the same information seen in a 30 to 60 minute local news broadcast segment, on-demand and in a fraction of the time. Local Now is available on Sling TV, YouTube TV, MobiTV, fuboTV and other major OTT platforms. It is also available in the iOS, Android, Roku and Amazon Fire app stores as well as desktop.

About Thrillist

Thrillist means fun; we are the essential resource for how to spend your time and money. We're eaters, drinkers, travelers, and doers. We serve the curious and believe that new experiences are what drive the richest lives. We bring our passion, expertise, and taste to bear on the things that are truly worth your time and money. Life’s for living, and that’s why we’re here. Today will be great. In December 2016, Thrillist joined forces with NowThis, The Dodo and Seeker to form Group Nine Media -- a global top 10 publisher.