Chris Bruin Joins The Weather Channel as On-Camera Meteorologist

The Weather Channel celebrates its 35th anniversary of being on air.

Dr. Rick Knabb Returns to The Weather Channel as On-Camera Hurricane Expert

Jim Cantore celebrates 30 years at The Weather Channel

Local Now launches mobile app

We Love Weather, an online community created by The Weather Channel, launched. This community is for those that share our passion and fascination for weather.

Local Now is introduced. A new streaming video service, providing viewers with hyper-local weather, traffic, news and sports reports. Local Now is powered by the best content providers, delivering real-time information when and how you want it.

The Weather Channel Television Network becomes its own business when it officially breaks from The Weather Company, an IBM Business.

IBM announced that it has entered into a definitive agreement to acquire The Weather Company’s B2B, mobile and cloud-based web properties, including WSI, weather.com, Weather Underground and The Weather Company brand. The TV segment – The Weather Channel – will not be acquired by IBM, but will license weather forecast data and analytics from IBM under a long-term contract.

Weather Underground premieres on The Weather Channel

The Weather Channel launches live interactive augmented reality weather presentations

The Weather Company, through its global B2B division WSI, announced a partnership with IBM to form a ground breaking global strategic alliance to integrate real-time weather insights into business to improve operational performance and decision making.

The Weather Channel debuts new morning show, AMHQ with Sam Champion.

The Weather Channel is named the number 2 all-time free app for iPad and number 7 all-time free app for iPhone. 

Innovation: The Weather Channel surpasses 100 million cumulative app downloads.

Innovation: The Weather Company launches LocalFX. 

The Weather Channel introduces native ad product, branded backgrounds for mobile.

Innovation: The Weather Company launches WeatherFX.

Weather Services International (WSI) acquires Weather Central.

The Weather Company acquires Weather Underground.

A mobile leader since joining the mobile space, The Weather Channel surpasses 50 million cumulative app downloads on all smart phones and tablets.

The Weather Channel reaches the 100-million-household milestone, making it one of the most widely distributed cable networks in the U.S.

Innovation: First launch of private cross-platform ad exchange.

The Weather Channel launches Wake Up With Al, a new kind of primetime morning show exploring all aspects of the day's weather, hosted by Al Roker and Stephanie Abrams.

Innovation: First availability of segmentation targeting on mobile web. 

The new TWC HD Studio opens. In September, The Weather Channel Companies is purchased by a consortium made up of NBC Universal and the private equity firms The Blackstone Group and Bain Capital. 

Innovation: Video advertising is available on mobile web.

Innovation: WSI launches TruVu Max, offering next-generation weather graphics to media broadcasters nationwide

Launch of The Weather Channel HD and construction of new 12,500-sq.-ft. facility for presentation of all studio programming in HD in 2008.  

weather.com reaches 35 million monthly unique users and weather mobile averages 6 million users per month (No. 2 website behind Yahoo!)

Launch of new series, It Could Happen Tomorrow which sustained ratings increases averaging 53 percent for its time period compared to the year before; other new program launches include nightly series Abrams & Bettes – Beyond the Forecast and TV’s only weekly climate change program, Forecast Earth with Dr. Heidi Cullen.

Innovation: Advertisers begin to customize content by target audience; launching weather-triggered advertising opportunities on all platforms (TV, online and mobile).

CCTV-China selects Weather Central broadcast graphics solutions

TWC sets new record with total day rating of 2.2 during Hurricane Katrina coverage and participates in MobiTV launch for wireless.

Personalized weather alerts for mobile, web devices (patented) (The Weather Channel)

Launch of first-ever primetime series, Storm Stories.

Innovation: Launches HIRADtm system, dramatically increases accuracy of weather condition information and increases frequency of updated forecasts. Increases accuracy of weather gathering information from 1,500 locations in the US (based on National Weather Service observational data) to 470,000 unique locations in the US (based on multi-dimensional information including satellite data, radar, observed conditions) which provides unsurpassed accuracy.

The Weather Channel is honored with a Beacon Award in the media category for its Rays Awareness sun safety campaign.

The Weather Channel Mobile offers paid applications for feature phones.

Innovation: First availability of customized weather information for OnStar mobile services.

Weather Underground launches its network of Personal Weather Stations

Innovation: First provider to deliver custom weather alerts to desktop, mobile and landline phones. First ubiquitous availability of content on TV, online wireless.

Innovation: The Weather Channel launches Weatherscan channel on select cable systems delivering exclusively local weather conditions; no national forecast. First availability of 24-hour local conditions from a national provider.

WSI launches a satellite-delivered weather service to South America 

Weather Underground launches its first mobile website. 

During coverage of the first storm of 1999, TWC achieves its largest single day audience delivery ever of one million households.

Continuous growth in broadband activities with launch of first wireless weather content in 1998.The Weather Channel mobile content launches (Palm PDA), making The Weather Channel the first to provide ubiquitous availability of weather content across all screens - television, mobile and web. 

Launch of Intellicast, WSI’s ad-sponsored Internet site at intellicast.com

weather.com launches

Weather Underground launches the first commercial weather website at weatherunderground.com.

 

Weather Underground launches a Telnet service at University of Michigan, Ann Arbor

The Weather Channel wins Golden CableACE from the National Academy of Cable Programming for coverage of Hurricane Hugo.

WSI is first to demonstrate weather in the cockpit to FAA, with LincolnLab (WSI)

WSI is first to provide mosaic radar imagery with the announcement of NOWrad. Later displays the first NOWrad view of a hurricane structure on television of Hurricane Hugo in 1989

The Weather Channel commits to breaking news, covering the drought and Hurricane Gilbert.

The Weather Channel produces its first one-hour special.

The Weather Channel upgrades talent, adopts the anchor concept and adds more video footage.

Some are ready to pull the plug. But the company makes hard decisions to stay on the air; dramatic progress is made a year later with a 44 percent increase in subscribers.

Innovation: The Weather Channel is the first 24-hour network devoted to weather programming and the first national TV network able to automatically customize content based on viewer location.

WSI is founded December 29, 1978 (WSI)

Weather Central develops the first on-air weather system using computer graphics