Timeline

Timeline

More Than 35 Years of Excellence and Achievement

 

Timeline Innovation Image

 

2017
July

July 2017

  • Chris Bruin

Chris Bruin Joins The Weather Channel as On-Camera Meteorologist

Chris Bruin Joins The Weather Channel as On-Camera Meteorologist
  • Chris Bruin
May

May 2017

  • Two guys at desk

The Weather Channel Celebrates 35 Anniversary

The Weather Channel celebrates its 35th anniversary of being on air.
  • Two guys at desk
March

March 2017

  • Dr. Rick Knabb

Dr. Rick Knabb Returns to The Weather Channel as On-Camera Hurricane Expert

Dr. Rick Knabb Returns to The Weather Channel as On-Camera Hurricane Expert
  • Dr. Rick Knabb
2016
October

October 2016

  • Hurricane Matthew

The Weather Channel Ranked #1 During Height of Hurricane Matthew Coverage Among P25-54

The Weather Channel Ranked #1 During Height of Hurricane Matthew Coverage Among P25-54
  • Hurricane Matthew
  • Liana Brackett

The Weather Channel Welcomes New On-Camera Meteorologist, Liana Brackett

The Weather Channel Welcomes New On-Camera Meteorologist, Liana Brackett
  • Liana Brackett
July

July 2016

  • Cantore

Jim Cantore celebrates 30 years at The Weather Channel

Jim Cantore celebrates 30 years at The Weather Channel
  • Cantore
June

June 2016

Local Now launches mobile app

Local Now launches mobile app
April

April 2016

We Love Weather,

We Love Weather, an online community created by The Weather Channel, launched. This community is for those that share our passion and fascination for weather.
March

March 2016

  • Local Now Logo

Local Now launches on on Sling TV

Local Now is introduced. A new streaming video service, providing viewers with hyper-local weather, traffic, news and sports reports. Local Now is powered by the best content providers, delivering real-time information when and how you want it.
  • Local Now Logo
January

January 2016

The Weather Channel Television Network becomes its own business when it officially breaks from The Weather Company an IBM Business.

The Weather Channel Television Network becomes its own business when it officially breaks from The Weather Company, an IBM Business.
2015
October

October 2015

IBM Announces Plan to Acquire The Weather Company’s Product and Technology Businesse

IBM announced that it has entered into a definitive agreement to acquire The Weather Company’s B2B, mobile and cloud-based web properties, including WSI, weather.com, Weather Underground and The Weather Company brand. The TV segment – The Weather Channel – will not be acquired by IBM, but will license weather forecast data and analytics from IBM under a long-term contract.
August

August 2015

  • WUTV Logo

Weather Underground premieres on The Weather Channel

Weather Underground premieres on The Weather Channel
  • WUTV Logo
May

May 2015

  • Tropical Replay

The Weather Channel launches live interactive augmented reality weather presentations

The Weather Channel launches live interactive augmented reality weather presentations
  • Tropical Replay
March

March 2015

IBM and The Weather Company Partner

The Weather Company, through its global B2B division WSI, announced a partnership with IBM to form a ground breaking global strategic alliance to integrate real-time weather insights into business to improve operational performance and decision making.
2014
March

March 2014

The Weather Channel debuts new morning show, AMHQ with Sam Champion.

The Weather Channel debuts new morning show, AMHQ with Sam Champion.
2013
May

May 2013

(May) - The Weather Channel is named the number 2 all-time free app for iPad and number 7 all-time free app for iPhone.

The Weather Channel is named the number 2 all-time free app for iPad and number 7 all-time free app for iPhone. 

April

April 2013

Innovation: The Weather Channel surpasses 100 million cumulative app downloads.

Innovation: The Weather Channel surpasses 100 million cumulative app downloads.

March

March 2013

Innovation: (March) - The Weather Company launches LocalFX.

Innovation: The Weather Company launches LocalFX. 

February

February 2013

(February) - The Weather Channel introduces native ad product, branded backgrounds for mobile.

The Weather Channel introduces native ad product, branded backgrounds for mobile.

2012
October

October 2012

(October) - The Weather Channel Companies become The Weather Company.

The Weather Channel Companies become The Weather Company. 

  • Winter Storm Names 2013-2014 Graphic

(October) - The Weather Channel becomes the first national organization in North America to proactively name winter storms. PHOTO: NAMING_WINTER_STORMS_650X366

The Weather Channel becomes the first national organization in North America to proactively name winter storms.

  • Winter Storm Names 2013-2014 Graphic

(October) - First livestream of The Weather Channel on YouTube during Superstorm Sandy, which resulted in all-time number one day across platform.

First livestream of The Weather Channel on YouTube during Superstorm Sandy, which resulted in all-time number one day across platform.

September

September 2012

Innovation: (September) - The Weather Company launches WeatherFX.

Innovation: The Weather Company launches WeatherFX.

August

August 2012

Weather Services International (WSI) acquires Weather Central.

Weather Services International (WSI) acquires Weather Central.
July

July 2012

(July) The Weather Company acquires Weather Underground.

The Weather Company acquires Weather Underground.

2011
March

March 2011

A mobile leader since joining the mobile space, The Weather Channel surpasses 50 million cumulative app downloads on all smart phones and tablets.

A mobile leader since joining the mobile space, The Weather Channel surpasses 50 million cumulative app downloads on all smart phones and tablets.

2010
December

December 2010

  • Newsroom, The Weather Channel

Viewership Milestone: 100 Million Households

The Weather Channel reaches the 100-million-household milestone, making it one of the most widely distributed cable networks in the U.S.

Innovation: First launch of private cross-platform ad exchange.

Viewership Milestone: 100 Million Households

  • Newsroom, The Weather Channel
2009
November

November 2009

  • Wake Up With Al, 2009

Viewership Milestone: More Than 99 Million Households

The Weather Channel launches Wake Up With Al, a new kind of primetime morning show exploring all aspects of the day's weather, hosted by Al Roker and Stephanie Abrams.

Innovation: First availability of segmentation targeting on mobile web. 

Viewership Milestone: More Than 99 Million Households

  • Wake Up With Al, 2009
2008
September

September 2008

  • HD Studio Photo, 2008

Viewership Milestone: More Than 98 Million Households

The new TWC HD Studio opens. In September, The Weather Channel Companies is purchased by a consortium made up of NBC Universal and the private equity firms The Blackstone Group and Bain Capital. 

Innovation: Video advertising is available on mobile web.

Innovation: WSI launches TruVu Max, offering next-generation weather graphics to media broadcasters nationwide

Viewership Milestone: More Than 98 Million Households

  • HD Studio Photo, 2008
2007
March

March 2007

  • Timeline Photo - 2007 - HD

Viewership Milestone: More Than 96 Million Households

Launch of The Weather Channel HD and construction of new 12,500-sq.-ft. facility for presentation of all studio programming in HD in 2008.  

weather.com reaches 35 million monthly unique users and weather mobile averages 6 million users per month (No. 2 website behind Yahoo!)

Viewership Milestone: More Than 96 Million Households

  • Timeline Photo - 2007 - HD
2006
August

August 2006

  • Timeline - Image - 2006 - It Could Happen Tomorrow

Viewership Milestone: Nearly 90 Million Households

Launch of new series, It Could Happen Tomorrow which sustained ratings increases averaging 53 percent for its time period compared to the year before; other new program launches include nightly series Abrams & Bettes – Beyond the Forecast and TV’s only weekly climate change program, Forecast Earth with Dr. Heidi Cullen.

Innovation: Advertisers begin to customize content by target audience; launching weather-triggered advertising opportunities on all platforms (TV, online and mobile).

Viewership Milestone: Nearly 90 Million Households

  • Timeline - Image - 2006 - It Could Happen Tomorrow
April

April 2006

CCTV-China selects Weather Central broadcast graphics solutions

CCTV-China selects Weather Central broadcast graphics solutions

2005
August

August 2005

  • Timeline - Image - 2005 - Hurricane Katrina

Viewership Milestone: More Than 89 Million Households

TWC sets new record with total day rating of 2.2 during Hurricane Katrina coverage and participates in MobiTV launch for wireless.

Viewership Milestone: More Than 89 Million Households

  • Timeline - Image - 2005 - Hurricane Katrina
2004
March

March 2004

  • Timeline Photo - 2004

weather.com sets records with 25 million unique users and Nielsen-rated top 10 online site.

weather.com sets records with 25 million unique users and Nielsen-rated top 10 online site.

  • Timeline Photo - 2004
2003
April

April 2003

Innovation: WSI offers first 3D display of a hurricane using NEXRAD Level II data (Hurricane Isabel)

Personalized weather alerts for mobile, web devices (patented) (The Weather Channel)

Innovation: WSI offers first 3D display of a hurricane using NEXRAD Level II data (Hurricane Isabel)

March

March 2003

  • Storm Stories

Viewership Milestone: More Than 85 Million Households

Launch of first-ever primetime series, Storm Stories.

Innovation: Launches HIRADtm system, dramatically increases accuracy of weather condition information and increases frequency of updated forecasts. Increases accuracy of weather gathering information from 1,500 locations in the US (based on National Weather Service observational data) to 470,000 unique locations in the US (based on multi-dimensional information including satellite data, radar, observed conditions) which provides unsurpassed accuracy.

Viewership Milestone: More Than 85 Million Households

  • Storm Stories
2002
April

April 2002

WSI launches Spanish WeatherNow

WSI launches Spanish WeatherNow

March

March 2002

Viewership Milestone: 85 Million Households

The Weather Channel is honored with a Beacon Award in the media category for its Rays Awareness sun safety campaign.

The Weather Channel Mobile offers paid applications for feature phones.

Innovation: First availability of customized weather information for OnStar mobile services.

Viewership Milestone: 85 Million Households

2001
March

March 2001

Viewership Milestone: 80 Million Households

Weather Underground launches its network of Personal Weather Stations

Viewership Milestone: 80 Million Households

2000
March

March 2000

The Weather Channel launches alert products.

Innovation: First provider to deliver custom weather alerts to desktop, mobile and landline phones. First ubiquitous availability of content on TV, online wireless.

The Weather Channel launches alert products.

1999
November

November 1999

  • Weatherscan

Innovation: The Weather Channel launches Weatherscan channel on select cable systems delivering exclusively local weather conditions; no national forecast. First availability of 24-hour local conditions from a national provider.

Innovation: The Weather Channel launches Weatherscan channel on select cable systems delivering exclusively local weather conditions; no national forecast. First availability of 24-hour local conditions from a national provider.

  • Weatherscan
October

October 1999

WSI launches a satellite-delivered weather service to South America

WSI launches a satellite-delivered weather service to South America 

September

September 1999

Weather Underground launches its first mobile website.

Weather Underground launches its first mobile website. 

August

August 1999

  • Hurricane Brett

During coverage of the first storm of 1999, TWC achieves its largest single day audience delivery ever of one million households.

During coverage of the first storm of 1999, TWC achieves its largest single day audience delivery ever of one million households.

  • Hurricane Brett
1998
February

February 1998

Continuous growth in broadband activities with launch of first wireless weather content in 1998.The Weather Channel mobile content launches (Palm PDA), making The Weather Channel the first to provide ubiquitous availability of weather content across all screens - television, mobile and web.

Continuous growth in broadband activities with launch of first wireless weather content in 1998.The Weather Channel mobile content launches (Palm PDA), making The Weather Channel the first to provide ubiquitous availability of weather content across all screens - television, mobile and web. 

1995
April

April 1995

Launch of Intellicast, WSI’s ad-sponsored Internet site at intellicast.com

Launch of Intellicast, WSI’s ad-sponsored Internet site at intellicast.com

March

March 1995

  • weather.com launches

weather.com launches

weather.com launches

  • weather.com launches
February

February 1995

"Weather Underground launches the first commercial weather website at weatherunderground.com. "

Weather Underground launches the first commercial weather website at weatherunderground.com.

 

1991
June

June 1991

Weather Underground launches a Telnet service at University of Michigan, Ann Arbor

Weather Underground launches a Telnet service at University of Michigan, Ann Arbor

February

February 1991

  • Cindy Preszler - Dennis Smith

The Weather Channel wins Golden CableACE from the National Academy of Cable Programming for coverage of Hurricane Hugo.

The Weather Channel wins Golden CableACE from the National Academy of Cable Programming for coverage of Hurricane Hugo.

  • Cindy Preszler - Dennis Smith
1989
March

March 1989

WSI is first to demonstrate weather in the cockpit to FAA, with LincolnLab (WSI)

WSI is first to demonstrate weather in the cockpit to FAA, with LincolnLab (WSI)

1988
September

September 1988

  • Hurricane Hugo

WSI is first to provide mosaic radar imagery with the announcement of NOWrad. Later displays the first NOWrad view of a hurricane structure on television of Hurricane Hugo in 1989

WSI is first to provide mosaic radar imagery with the announcement of NOWrad. Later displays the first NOWrad view of a hurricane structure on television of Hurricane Hugo in 1989

  • Hurricane Hugo
June

June 1988

The Weather Channel commits to breaking news, covering the drought and Hurricane Gilbert.

The Weather Channel commits to breaking news, covering the drought and Hurricane Gilbert.

1987
January

January 1987

The Weather Channel produces its first one-hour special.

The Weather Channel produces its first one-hour special.

1986
January

January 1986

  • Early 80s Weather Channel

The Weather Channel upgrades talent, adopts the anchor concept and adds more video footage.

The Weather Channel upgrades talent, adopts the anchor concept and adds more video footage.

  • Early 80s Weather Channel
1983
January

January 1983

  • Frank Batten, Sr.

Some are ready to pull the plug. But the company makes hard decisions to stay on the air; dramatic progress is made a year later with a 44 percent increase in subscribers.

Some are ready to pull the plug. But the company makes hard decisions to stay on the air; dramatic progress is made a year later with a 44 percent increase in subscribers.

  • Frank Batten, Sr.
1982
June

June 1982

Innovation: The Weather Channel is the first 24-hour network devoted to weather programming and the first national TV network able to automatically customize content based on viewer location.

Innovation: The Weather Channel is the first 24-hour network devoted to weather programming and the first national TV network able to automatically customize content based on viewer location.

May

May 1982

  • Two guys at desk

Despite naysayers, Frank Batten, Sr., gives the go-ahead for The Weather Channel® which launches May 2, 1982 amid much fanfare.

Despite naysayers, Frank Batten, Sr., gives the go-ahead for The Weather Channel® which launches May 2, 1982 amid much fanfare. 

  • Two guys at desk

WSI Media Group delivers its first satellite image, produced at TASC, to WBZ in Boston

WSI Media Group delivers its first satellite image, produced at TASC, to WBZ in Boston

1980
January

January 1980

Expansion into aviation weather systems. WSI is the first to provide aviation weather briefings via dial-up, called Pilotbrief

Expansion into aviation weather systems. WSI is the first to provide aviation weather briefings via dial-up, called Pilotbrief 

Expansion into aviation weather systems. WSI is the first to provide aviation weather briefings via dial-up, called Pilotbrief

Expansion into aviation weather systems. WSI is the first to provide aviation weather briefings via dial-up, called Pilotbrief 

1978
December

December 1978

WSI is founded December 29, 1978 (WSI)

WSI is founded December 29, 1978 (WSI)

1974
January

January 1974

Weather Central develops the first on-air weather system using computer graphics

Weather Central develops the first on-air weather system using computer graphics